When Linking A Google Ads Account To Google Analytics, What is Not Possible?

When Linking A Google Ads Account To Google Analytics, What is Not Possible?
Comments Off on When Linking A Google Ads Account To Google Analytics, What is Not Possible?, 21/01/2022, by , in PPC

Google ads are the most effective way for your brand promotion and marketing works. And when you are using Google Ads and google analytics to analyze the performances of your promotional works. When linking a google ads account to google analytics, what is not possible? These are the frequent queries from the business and the marketing work handlers. To answer the question, you will have four possible options.

When Linking A Google Ads Account To Google Analytics, What Is Not Possible?

While you are searching for the correct answer for when linking a google ads account to google analytics, what is not possible? You will get four possible solutions to the question.

Check out the four options of the question. 

  • View the Google Ads click and cost the site engagement data in Analytics
  • Importing the business goal and the transactions in the analytics through linking the google ad
  • Adjust the keyword bids from Google Ads through Google Analytics
  • Create separate remarketing lists in Analytics for using it in the Google Ads campaigns

Among these four options, only one is the right answer for the question. The correct answer for the question is to adjust the keyword bids from Google Ads through Google Analytics.

Explanation:

When linking a google ads account to google analytics, what is not possible? The correct answer is you can not adjust the keyword bids from Google Ads through google analytics. However, when you analyze the whole circle of the consumers, google analytics is the easiest path to explore each movement of the viewers. 

The viewer’s activity means you will know the viewer’s site view, transactional data through google analytics, and the maximum responses of the viewers. These are all types of parameters that are related to the viewer’s activity you can clearly show through google analytics. But other than this, the content creation-related analytical results are never can not be found with the use of google analytics.

Keyword bidding is when you are prepared to pay for each of your selected keywords. Through keyword bidding, you’re choosing specific keywords and willing to pay for each search of the customers. You can quickly execute the other three options when you link the google ad with the analytics apart from the keyword bidding.

So let’s see how Google Analytics is helping you to perform the other three options.

How Is Google Analytics Performing Other Three Actions?

when linking a google ads account to google analytics, what is not possible

When linking a google ads account to google analytics, apart from adjusting the keyword bidding. The other actions 

  • View the Google Ads click and cost the site engagement data in Analytics
  • Create separate remarketing lists in Analytics for using it in the Google Ads campaigns
  • Importing the business goal and the transactions in the analytics through linking the google ad

Are precisely completed by the use of Google analytics. Let’s see how the analytics are heaping to calculate the overall functions of the viewer’s activity on the page.

Let’s start with the first option.

1.View The Google Ads Click And Cost The Site Engagement Data In Analytics

when linking a google ads account to google analytics, what is not possible

With google analytics, you can calculate and monitor the performances of the individual campaign and the promotional content. The average time spent by the audiences can be seen through google analytics. 

Usually, the viewers are starting to visit the site multiple times before making up their minds. And whenever they are visiting your location from google ad camping, you can see clearly the times and the activity of the viewers through google analytics.

Therefore, the page landing time and the span they are spending on your website is a pretty important factor in evaluating the ad performance precisely.

2. Import The Analytics Business Goals And Transactions Into Google Ads

when linking a google ads account to google analytics

The bounce rate and the session span both you can see through Google Analytics. Google analytics and google ad are linked with each other. When you are evaluating the performances of your ad campaigns, you can see how the e-commerce based transactions and the goals are helping you to evaluate the ad performances.

After linking the Google ad with google analytics, you can easily import your goal and the e-commerce based transactions here. Mainly the conversion tracking is performed through Google analytics.

Through google advertisements, massive numbers of viewers are starting to visit your website, and you can compare the two data: the view rate and the conversion rate. Through this comparison, you can evaluate the performance of the Google ad.

when linking a google ads account to google analytics

The click-through rates are a pretty vital parameter to analyze the Google Ad campaign’s performance. When you are planning to monitor the performance of the Ad campaigns, these click-through rate calculations are helping you to build separate remarketing lists.

your viewers are visiting your website for the first time, the cookies are getting attached to them. And start to send the notifications. These notifications are always a great help to track the viewer’s activity and interest in your products.

Separate remaking lists are enlisting the names of the same frequent kinds of product viewers. And when you are developing this kind of list, your conversion rate is going to improve at the last 60% higher than the usual time.

Wrapping It Up:

Now you know the answer for when linking a google ads account to google analytics, what is not possible? The keyword adjusts is not part of google analytics. This is part of the content creations. When you link the google ad with google analytics, you will know how your advertisements are performing.

But if you want to modify the content or change the ad content’s keywords bids, you have to use a separate tool. The Keyword adjusting is a great help to maximize your ad view rate. So, what types of strategies are you following to optimize your viewer’s attention? Let us know through the comment section.

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About Vikram Rout

Vikram Rout has been a blogger, digital marketer and an SEO expert at Pixxelznet.com, one of the fastest growing custom design crowdsourcing platforms. Over the years, he has been helping small businesses and startups improve website design and SEO strategy, content marketing and user experience. You can engage with him on here.